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Update/ad-reporting-v2 #15

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13 changes: 13 additions & 0 deletions CHANGELOG.md
Original file line number Diff line number Diff line change
@@ -1,3 +1,16 @@
# dbt_microsoft_ads v0.5.0
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Can you add the PR link to the CHANGELOG

## 🚨 Breaking Changes
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- `microsoft_ads__ad_adapter` report has been renamed to `microsoft_ads__url_report` to more accurately reflect contents of report.
## 🎉 Feature Enhancements 🎉
- Models have been updated to use level specific performance reporting for more accurate reporting.
- New models have been added:
- `microsoft_ads__ad_report`
- `microsoft_ads__keyword_report`
- `microsoft_ads__search_report`
- New fields have been added to old models.
- `README` updates for easier navigation and use of the package.
- Passthrough metric functionality for more flexible reporting.
- Added testing for better data integrity.
# dbt_microsoft_ads v0.4.0
🎉 dbt v1.0.0 Compatibility 🎉
## 🚨 Breaking Changes 🚨
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4 changes: 4 additions & 0 deletions DECISIONLOG.md
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@@ -0,0 +1,4 @@
# Decision Log

## URL tagging
By default, Microsoft Ads does not enable autotagging. The `microsoft_ads__url_report` leverages logic to observe this default behavior but also allows for customers to leverage the `microsoft_ads_auto_tagging_enabled` variable for UTM parameters either through the Microsoft auto tag feature or other means of URL tagging simultaneously. For more information, please refer to Microsoft's [documentation](https://help.ads.microsoft.com/#apex/ads/en/56798/2-500).
179 changes: 119 additions & 60 deletions README.md

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36 changes: 26 additions & 10 deletions dbt_project.yml
Original file line number Diff line number Diff line change
@@ -1,16 +1,32 @@
name: 'microsoft_ads'
version: '0.4.0'
version: '0.5.0'
config-version: 2
require-dbt-version: [">=1.0.0", "<2.0.0"]
models:
microsoft_ads:
+schema: microsoft_ads
+materialized: table

vars:
microsoft_ads:
microsoft_ads_ad_performance_daily_report: "{{ ref('stg_microsoft_ads__ad_performance_daily_report') }}"
microsoft_ads_ad_history: "{{ ref('stg_microsoft_ads__ad_history') }}"
microsoft_ads_ad_group_history: "{{ ref('stg_microsoft_ads__ad_group_history') }}"
microsoft_ads_campaign_history: "{{ ref('stg_microsoft_ads__campaign_history') }}"
microsoft_ads_account_history: "{{ ref('stg_microsoft_ads__account_history') }}"
account_history: "{{ ref('stg_microsoft_ads__account_history') }}"
account_performance_daily_report: "{{ ref('stg_microsoft_ads__account_daily_report') }}"
campaign_history: "{{ ref('stg_microsoft_ads__campaign_history') }}"
campaign_performance_daily_report: "{{ ref('stg_microsoft_ads__campaign_daily_report') }}"
ad_group_history: "{{ ref('stg_microsoft_ads__ad_group_history') }}"
ad_group_performance_daily_report: "{{ ref('stg_microsoft_ads__ad_group_daily_report') }}"
ad_history: "{{ ref('stg_microsoft_ads__ad_history') }}"
ad_performance_daily_report: "{{ ref('stg_microsoft_ads__ad_daily_report') }}"
keyword_history: "{{ ref('stg_microsoft_ads__keyword_history') }}"
keyword_performance_daily_report: "{{ ref('stg_microsoft_ads__keyword_daily_report') }}"
search_performance_daily_report: "{{ ref('stg_microsoft_ads__search_daily_report') }}"

microsoft_ads_auto_tagging_enabled: false

microsoft_ads__account_report_passthrough_metrics: []
microsoft_ads__campaign_report_passthrough_columns: []
microsoft_ads__ad_group_report_passthrough_columns: []
microsoft_ads__ad_report_passthrough_columns: []
microsoft_ads__keyword_report_passthrough_columns: []
microsoft_ads__search_report_passthrough_columns: []

models:
microsoft_ads:
+schema: microsoft_ads
+materialized: table
2 changes: 1 addition & 1 deletion docs/catalog.json

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32 changes: 16 additions & 16 deletions docs/index.html

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2 changes: 1 addition & 1 deletion docs/manifest.json

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2 changes: 1 addition & 1 deletion docs/run_results.json

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46 changes: 24 additions & 22 deletions integration_tests/dbt_project.yml
Original file line number Diff line number Diff line change
@@ -1,33 +1,35 @@
name: 'microsoft_ads_integration_tests'
version: '0.3.0'
version: '0.5.0'
profile: 'integration_tests'
config-version: 2

vars:
microsoft_ads_source:
account_history: "{{ ref('microsoft_ads_account_history_data') }}"
ad_group_history: "{{ ref('microsoft_ads_ad_group_history_data') }}"
ad_history: "{{ ref('microsoft_ads_ad_history_data') }}"
ad_performance_daily_report: "{{ ref('microsoft_ads_ad_performance_daily_report_data') }}"
campaign_history: "{{ ref('microsoft_ads_campaign_history_data') }}"
microsoft_ads_schema: microsoft_ads_integration_tests
microsoft_ads_account_history_identifier: "microsoft_ads_account_history_data"
microsoft_ads_account_daily_report_identifier: "microsoft_ads_account_performance_daily_report_data"
microsoft_ads_ad_group_history_identifier: "microsoft_ads_ad_group_history_data"
microsoft_ads_ad_group_daily_report_identifier: "microsoft_ads_ad_group_performance_daily_report_data"
microsoft_ads_ad_history_identifier: "microsoft_ads_ad_history_data"
microsoft_ads_ad_daily_report_identifier: "microsoft_ads_ad_performance_daily_report_data"
microsoft_ads_campaign_history_identifier: "microsoft_ads_campaign_history_data"
microsoft_ads_campaign_daily_report_identifier: "microsoft_ads_campaign_performance_daily_report_data"
microsoft_ads_keyword_history_identifier: "microsoft_ads_keyword_history_data"
microsoft_ads_keyword_daily_report_identifier: "microsoft_ads_keyword_performance_daily_report_data"
microsoft_ads_search_daily_report_identifier: "microsoft_ads_search_performance_daily_report_data"

seeds:
microsoft_ads_integration_tests:
microsoft_ads_ad_group_history_data:
+column_types:
id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
campaign_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
microsoft_ads_ad_performance_daily_report_data:
+column_types:
account_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
campaign_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
ad_group_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
ad_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
microsoft_ads_ad_history_data:
+column_types:
id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
ad_group_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
+column_types:
id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
account_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
campaign_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
ad_group_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
ad_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
keyword_id: "{{ 'INT64' if target.type == 'bigquery' else 'bigint' }}"
last_modified_time: "timestamp"
modified_time: "timestamp"
spend: "float"

dispatch:
- macro_namespace: dbt_utils
search_order: ['spark_utils', 'dbt_utils']
search_order: ['spark_utils', 'dbt_utils']
Original file line number Diff line number Diff line change
@@ -1,2 +1,4 @@
id,name,last_modified_time
150175881,Fivetran,2019-06-13 07:02:50.096 UTC
id,name,last_modified_time,time_zone,currency_code
150175881,Fivetran,2021-07-02T19:13:42.870Z,PacificTimeUSCanadaTijuana,USD
150175881,Fivetran,2019-06-13T07:02:50.096Z,PacificTimeUSCanadaTijuana,USD
150175881,Fivetran,2019-06-13T07:02:50.960Z,PacificTimeUSCanadaTijuana,USD
Original file line number Diff line number Diff line change
@@ -0,0 +1,11 @@
date,account_id,device_os,device_type,network,currency_code,ad_distribution,bid_match_type,delivered_match_type,top_vs_other,clicks,impressions,spend
2019-04-25,150175881,Android,Smartphone,AOL search,USD,Search,Broad,Broad,AOL search - Top,0,0,0.0
2019-03-15,150175881,Unknown,Computer,AOL search,USD,Search,Broad,Broad,AOL search - Top,0,0,0.0
2019-05-11,150175881,Windows,Computer,AOL search,USD,Search,Phrase,Phrase,AOL search - Top,0,0,0.0
2019-04-21,150175881,Android,Smartphone,AOL search,USD,Search,Broad,Broad,AOL search - Top,0,0,0.0
2019-04-15,150175881,iOS,Tablet,AOL search,USD,Search,Broad,Broad,AOL search - Top,0,0,0.0
2019-04-22,150175881,Unknown,Computer,AOL search,USD,Search,Broad,Broad,AOL search - Top,0,0,0.0
2018-12-06,150175881,Unknown,Computer,AOL search,USD,Search,Phrase,Phrase,AOL search - Top,0,0,0.0
2019-04-15,150175881,Windows,Computer,AOL search,USD,Search,Broad,Broad,AOL search - Top,0,0,0.0
2019-04-16,150175881,Unknown,Computer,AOL search,USD,Search,Broad,Broad,AOL search - Top,0,0,0.0
2018-12-26,150175881,Windows,Computer,AOL search,USD,Search,Broad,Phrase,AOL search - Top,0,0,0.0
102 changes: 11 additions & 91 deletions integration_tests/seeds/microsoft_ads_ad_group_history_data.csv
Original file line number Diff line number Diff line change
@@ -1,91 +1,11 @@
id,campaign_id,name,modified_time
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1346902004272831,359751135,pnI7x3UsOxHu8JJu17Gr9w==,2019-04-18 13:46:00.977 UTC
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1339205422893112,359751135,f5cz4ggIixzm3z1L4XZTlg==,2019-04-18 13:46:00.970 UTC
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1341404446013338,359751135,ZpgkqBWjbLa9WhhuMSNi0A==,2019-04-18 13:46:00.930 UTC
1330409264836960,349886457,p/jOB+IWVWqZnVKrfwZZSA==,2018-09-13 15:57:16.570 UTC
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1331508776302913,349886457,uW+f8HsyjSNAPwNIQq4tVg==,2018-09-13 15:57:16.580 UTC
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1337006334446582,349886459,gs+vLYqCleoGTCKfTmkIGQ==,2019-04-18 13:46:00.850 UTC
1342503892582843,349886459,FTT3dXJDsLjsn+bPxyLTuQ==,2019-04-18 13:46:01.023 UTC
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1346901938949055,349886459,mjDvtlMYAl3k0WCfDAP4VA==,2019-04-18 13:46:00.977 UTC
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1346901938949071,349886459,36TrYJ5Sfi/v6gtvf0Wi3A==,2019-04-18 13:46:00.977 UTC
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1342503892582859,349886459,l3iECgEAyzDJgodnQbC1og==,2019-04-18 13:46:01.023 UTC
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1331508776302929,349886459,OchM9hPHDjfBHG/+BuTFmw==,2019-04-18 13:46:00.967 UTC
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1337006334446566,349886460,XsE/1vcgp/7AMxwOzBTBhg==,2019-04-18 13:46:00.850 UTC
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1345802427627774,349886461,G+b561Y/O/hceLQhm/Cd6Q==,2018-09-13 15:57:37.080 UTC
1335906822831013,349886462,G+b561Y/O/hceLQhm/Cd6Q==,2019-04-18 13:46:00.913 UTC
id,name,campaign_id,modified_time,start_date,end_date,status
1346902004272815,/dMrkGFoHttSxVS9m78HEg==,359751135,2019-04-18T13:46:00.977Z,2019-04-05,,Active
1333707865263331,i/nIX6jFd6XI2a2odzTyZw==,359751135,2019-04-18T13:46:00.890Z,2019-04-05,,Active
1333707865263315,jPjVY5760Ipc9aXIYaR1RA==,359751135,2019-04-18T13:46:00.890Z,2019-04-05,,Active
1344702981488349,MpoB/dtaVSJlFwsCxXnIXw==,359751135,2019-04-18T13:46:00.967Z,2019-04-05,,Active
1346902004272831,pnI7x3UsOxHu8JJu17Gr9w==,359751135,2019-04-18T13:46:00.977Z,2019-04-05,,Active
1343603469570956,ifhG8mR4i/r1jE778F3k6w==,359751135,2019-04-18T13:46:00.970Z,2019-04-05,,Active
1334807376555972,7Cmqte55GaD2sSkv932xhg==,359751135,2019-04-18T13:46:00.880Z,2019-04-05,,Active
1335906887703461,9NAPGRgb38BHSVSkMmL+vw==,359751135,2019-04-18T13:46:00.913Z,2019-04-05,,Active
1342503957467547,5Cvq/En19h+GeWy49cvDag==,359751135,2019-04-18T13:46:01.023Z,2019-04-05,,Active
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date,account_id,campaign_id,ad_group_id,currency_code,device_os,device_type,network,language,ad_distribution,bid_match_type,delivered_match_type,top_vs_other,clicks,impressions,spend
2019-04-24,150175881,349886459,1339205395433736,USD,Windows,Computer,Bing and Yahoo! search,English,Search,Broad,Broad,Bing and Yahoo! search - Top,1,6,17.22
2019-05-10,150175881,359751135,1345802492628766,USD,Windows,Computer,Bing and Yahoo! search,English,Search,Broad,Broad,Bing and Yahoo! search - Top,1,5,4.76
2019-05-17,150175881,359751135,1345802492628766,USD,Windows,Computer,Bing and Yahoo! search,English,Search,Broad,Broad,Bing and Yahoo! search - Top,1,16,8.77
2019-02-18,150175881,349886459,1345802427627806,USD,Windows,Computer,Bing and Yahoo! search,English,Search,Phrase,Phrase,Bing and Yahoo! search - Top,1,9,7.93
2019-03-25,150175881,349886459,1345802427627806,USD,Windows,Computer,Bing and Yahoo! search,English,Search,Phrase,Phrase,Bing and Yahoo! search - Top,1,17,8.85
2019-03-05,150175881,349886459,1345802427627806,USD,Windows,Computer,Bing and Yahoo! search,English,Search,Phrase,Phrase,Bing and Yahoo! search - Top,1,11,7.51
2019-02-01,150175881,349886459,1345802427627806,USD,Windows,Computer,Bing and Yahoo! search,English,Search,Phrase,Phrase,Bing and Yahoo! search - Top,1,5,3.5
2019-05-19,150175881,349886459,1345802427627806,USD,Windows,Computer,Bing and Yahoo! search,English,Search,Phrase,Phrase,Bing and Yahoo! search - Top,1,6,8.28
2019-05-04,150175881,349886459,1345802427627806,USD,Windows,Computer,Bing and Yahoo! search,English,Search,Phrase,Phrase,Bing and Yahoo! search - Top,1,8,7.93
2018-12-19,150175881,349886459,1345802427627806,USD,Windows,Computer,Bing and Yahoo! search,English,Search,Phrase,Phrase,Bing and Yahoo! search - Top,1,9,8.26
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